I aim to misbehave » LifeGamer http://www.jackloftus.com Jack Loftus - Writer, marketer, content strategy Fri, 02 Dec 2011 21:39:42 +0000 en hourly 1 http://wordpress.org/?v=3.3 Mimicry, flattery http://www.jackloftus.com/2011/06/mimicry-flattery/ http://www.jackloftus.com/2011/06/mimicry-flattery/#comments Thu, 02 Jun 2011 20:41:34 +0000 Jack http://www.jackloftus.com/?p=1811 Does Nintendo know about Apple’s unintentional hat tip over at the Moscone today?

]]> http://www.jackloftus.com/2011/06/mimicry-flattery/feed/ 0 Poached http://www.jackloftus.com/2011/04/poached/ http://www.jackloftus.com/2011/04/poached/#comments Tue, 26 Apr 2011 13:54:38 +0000 Jack http://www.jackloftus.com/?p=1731 Sign of the times: EA’s Schappert to Zynga.

]]> http://www.jackloftus.com/2011/04/poached/feed/ 0 Pains me to say it… http://www.jackloftus.com/2011/03/pains-me-to-say-it/ http://www.jackloftus.com/2011/03/pains-me-to-say-it/#comments Thu, 24 Mar 2011 17:54:38 +0000 Jack http://www.jackloftus.com/?p=1631 …but I’m going to have an extra $250 in my pocket for the foreseeable future.

]]> http://www.jackloftus.com/2011/03/pains-me-to-say-it/feed/ 1 Blatant self-promotion http://www.jackloftus.com/2011/03/blatant-self-promotion/ http://www.jackloftus.com/2011/03/blatant-self-promotion/#comments Tue, 15 Mar 2011 13:14:24 +0000 Jack http://www.jackloftus.com/?p=1617 My attempt to take outspoken Rovio CEO Peter Vesterbacka to the woodshed over his comments about Angry Birds and the “death of the console” is up at Infendo.

]]> http://www.jackloftus.com/2011/03/blatant-self-promotion/feed/ 4 Credit, due http://www.jackloftus.com/2011/03/credit-due/ http://www.jackloftus.com/2011/03/credit-due/#comments Wed, 09 Mar 2011 21:28:13 +0000 Jack http://www.jackloftus.com/?p=1614 Kinect gets a spot in the Guinness Book of World Records (gamer’s edition? That’s a thing?). Impressive.

]]> http://www.jackloftus.com/2011/03/credit-due/feed/ 1 Sprung forth from the ether http://www.jackloftus.com/2011/03/sprung-forth-from-the-ether/ http://www.jackloftus.com/2011/03/sprung-forth-from-the-ether/#comments Tue, 08 Mar 2011 14:13:45 +0000 Jack http://www.jackloftus.com/?p=1609 Continue reading →]]> The public’s reaction to stories like these always amuses me. It’s as if people think game consoles are conjured up in a matter of days and released upon the world in an afternoon, as opposed to the reality, which is that hardware manufacturers are always developing their next gen console. It starts the day they release the current one.

]]> http://www.jackloftus.com/2011/03/sprung-forth-from-the-ether/feed/ 1 Shorter Harmonix http://www.jackloftus.com/2011/02/shorter-harmonix/ http://www.jackloftus.com/2011/02/shorter-harmonix/#comments Fri, 11 Feb 2011 15:50:42 +0000 Jack http://www.jackloftus.com/?p=1578 We’re hiring.

]]> http://www.jackloftus.com/2011/02/shorter-harmonix/feed/ 0 Jaded http://www.jackloftus.com/2011/02/jaded/ http://www.jackloftus.com/2011/02/jaded/#comments Fri, 11 Feb 2011 15:48:38 +0000 Jack http://www.jackloftus.com/?p=1576 Jade Raymond: Still beautiful, still talented. I just wish her shop was working on something besides a franchise or a sequel.

Indicative of a larger problem with this industry, perhaps, but that’s nothing new.

]]> http://www.jackloftus.com/2011/02/jaded/feed/ 0 Forgetting Kevin Butler http://www.jackloftus.com/2011/02/forgetting-kevin-butler/ http://www.jackloftus.com/2011/02/forgetting-kevin-butler/#comments Thu, 10 Feb 2011 14:20:32 +0000 Jack http://www.jackloftus.com/?p=1572 So the Sony PR flak that writes tweets for “Kevin Butler” messed up and broadcast the key to PS3′s heart to the entire world. No worries! Hire this dude and make his commercial a national spot. All will be well.

]]> http://www.jackloftus.com/2011/02/forgetting-kevin-butler/feed/ 2 Day the music ended http://www.jackloftus.com/2011/02/day-the-music-ended/ http://www.jackloftus.com/2011/02/day-the-music-ended/#comments Thu, 10 Feb 2011 12:42:12 +0000 Jack http://www.jackloftus.com/?p=1568 Guitar Hero is no more. Hundreds out of work as Activision sees the end of a fad and reacts accordingly. Is anyone surprised?

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