E*TRADE Social
Transforming investing from this inaccessible, complex beast into a tame, easy-to-understand no brainer activity was at the core of everything we did as ETRADE’s social tiger team. Most of the credit is due to the stellar creative team we had at the time: Paul Bernabe and Jermaine Hodge. Working on E*TRADE was a fun run with a great ending: 2023 was the best performing year for E*TRADE social, ever.
PAID SOCIAL
Client: E*TRADE
Agency: MullenLowe
AD: Jermine Hodge CW: Paul Bernabe
CDs: Jack Loftus & Kelly O’Keefe