GEICO “Ease Specialist”

AI wizardry meets cold-blooded charm. I worked with a stellar social team to concept, creative direct and write the scripts that taught the first-ever AI-generated GEICO Gecko how to think, talk, and steal a scene. With Jake Wood behind the voice, he took on bite-size BTS shorts and faux-podcast interviews for the “Ease Specialist” mockumentary rollout.

Anne Love Field ACD, Social
Jack Loftus ACD, Copy
Kelly O'Keefe ACD, Art
Kiku Gross Senior Copywriter
Isabelle Cookson Senior Content Designer

Agency MullenLowe